Our expertise

We bring a multidisciplinary, campaign mindset to tackle complex communications challenges

Strategy

We partner with organisations and individuals to devise rigorous, resilient strategies, founded on evidence, research and analytics.

We help clients identify the challenges and issues that matter, where they are positioned to lead and how to advance. The breadth of our combined experience, and strength of our partnerships, also allows us to integrate disciplines and approaches beyond communications to respond to our clients’ requirements and needs.

Issues

We work with clients to reexamine, navigate and respond to complex communications challenges impacting their operations and the world around them.

These challenges may be emergent, acute or chronic, but present an opportunity to shape the external environment and effect change.  We partner with clients through the entire lifecycle of an issue: from identification and analysis, to strategy development and multidisciplinary response.

Advocacy

We design and deploy impactful interventions and campaigns that advance the interests of our clients, their stakeholders and communities.

We work with clients to define the case for change, advance new perspectives and propositions, shape debates and achieve impact. We collaborate with independent partners across a range of disciplines to form teams optimised for subject matter expertise, lateral, diverse thinking and outstanding execution.

Specialisms and services

  • We work with leadership and communications teams to develop strategies that shape public discourse and narratives, manage and mitigate risk and drive impact, change and legacy.

    • Full spectrum communications strategy development

    • Audience analysis and benchmarking

    • Quantitative and qualitative research

    • Stakeholder ecosystem analysis

    • Reputational risk assessment

  • We develop insight driven messaging and positioning on the issues that matter most to our clients, their stakeholders and licence to operate. We help our clients articulate their vision, outlook and perspective on the outside world with resonance and impact.

    • Cultural, social and political environment analysis

    • Policy analysis and platform development

    • Message and narrative development

    • Issues positioning

  • We adopt an organisation-wide approach to issue identification, analysis and response: mobilising the full strength of our clients’ capabilities to protect and advance their licence to operate and positively shape their external environment.

    • Issues-focused engagement strategies

    • Stakeholder identification and mapping

    • Intelligence gathering

    • Stakeholder engagement 

    • Strategic media relations

    • Press office support

    • Issues audits, analysis and recommendations

    • Resilience, training and capacity building

    • Coaching

  • We partner with clients to devise and deliver multidisciplinary campaigns that respond to critical challenges facing organisations, leaders and the world around them.

    • Campaign platform development

    • Earned and paid media strategies

    • Executive positioning and profiling

    • Thought leadership

    • Policy development 

    • Research and academic partnerships

    • Strategic media relations

    • Stakeholder engagement

    • Digital advocacy

    • Speechwriting

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